Who is ReacherX for?
A tool for finding the people you need, whether you are building a business, hiring, researching, or starting a community.
ReacherX has become a weird kind of product. It finds people, checks whether they're relevant, gathers information about them, helps you manage those people, and lets you talk to them. I've had feedback that it's not clear who it's really for.
That's fair. Let me explain what I'm trying to build and who I have in mind.
I'm making this for people like me
I am a developer and designer myself. I am trying to build a tool that is powerful yet simple enough that a normal person can use it without having to learn sales or have expertise in marketing.
I think ReacherX is a good fit for small and early teams. New startups, three or four people who are just starting out and want to find the people they're looking for. It's also for a one-person team. Since ReacherX is still pretty early, I don't think it's ready for bigger teams and organizations yet.
You should be able to tell it who you need and why you need them. It should help with finding those people, understanding whether they're relevant, and figuring out how to approach them. That is what I'm working towards. You'll still need to look at the results and correct it when it gets something wrong.